ON THE PULSE

I created this space out of a deep love for fashion—not just as clothing, but as a powerful form of storytelling, identity, and connection. Over the years, I’ve become increasingly drawn to the art of curation: selecting pieces that speak to emerging trends, spark confidence, and elevate how people express themselves. Whether it’s planning vacation capsules, forecasting seasonal must-haves, or analyzing what’s driving consumer interest, I approach fashion through the lens of a future buyer—balancing taste with timing, and emotion with analytics.

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This site is both a creative outlet and a strategic portfolio. It's where I test merchandising concepts, practice assortment planning, and refine my ability to think like a buyer—customer-first, data-informed, and trend-aware. Each guide, edit, and collection reflects a thoughtful blend of intuition and market insight, developed to resonate with the modern shopper and demonstrate real-world buying potential.

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I built this space for those who think visually, care deeply about details, and believe great fashion is both expressive and smart. It’s part passion project, part business plan—and a key step in my journey toward entering the buying world.​